Get a dedicated PPC Manager
Increase Your Conversions With Proven Landing Pages
Using our unique industry insights, we build high-converting landing pages that maximize conversions and deliver more leads at a lower cost.
Know Exactly What’s Happening 24/7 With Our Transparent Reporting
See all your vital stats in your Campaign Dashboard so you always know exactly what’s happening on your campaigns! On top of that, we’ll deliver weekly reports as well as monthly strategy calls to review performance and collaborate on strategies to scale your campaigns.
PPC Driven Digital Marketing Strategy
We Offer a Variety Of PPC Services To Our Clients That Make Clients Smile
Dramatically Reduce Your Costs With Our Optimization Strategy
You want a predictable pipeline of customers who are actually ready to buy.
That’s why we use our multi-step, strategic process to deliver maximum ROI.
We expertly design your campaigns and use our pre-optimization process to launch ahead of the curve. This smart strategy saves you money right out of the gate.
In our second phase of optimization, we continue to refine campaigns and ensure that we’re only advertising on qualified traffic.
As we get more data, we break out adgroups and laser target prospects. This not only increases CTR (click-through rate) but lowers CPC (cost per click).
After we get enough clicks and time, we can tell what keywords prove out and what to cut. We optimize campaign performance.
As we find more winning combinations, the testing never stops. We keep rotating ad copy until the new contender beats the winner, which means your ads are getting better all the time. This allows you to scale your campaigns at the highest ROI.
MARKET RESEARCH
PPC Keyword Research: Finding the Right Keywords for Your Campaigns. … It’s no surprise that the effectiveness of search ads weighs heavily on keywords’ success.
STRATEGIC PLANNING
Creating a winning PPC strategy comes with thoroughly planning, launching, measuring, and evaluating your campaigns
PPC SEARCH ENGINE PLANS
Target audiences by job title, function, industry, company, education, interests, and more. Keep control over your campaign’s costs with pay per click or impression pricing options.
PPC ECOMMERCE
PPC for ecommerce works well for generating sales because it targets ready-to-buy shoppers.
PPC IMAGE ADVERTISE
Image ads can appear on webpages and other places in the Display Network. Your image ad can use a static image, animated image, or Flash format
PPC SOCIAL ADS
Driving quality conversions for our clients solely for placement on Social Media platforms.
PPC Management Services Case Studies
- Do you need access to my Google Ad Account?
Yes, we do. We will just need your 10 digit account ID. Once we have your Google Acct. ID we will request access.
- Why do we need a $500 minimum per month in ad spend?
We require a minimum of $500 because there is a lot of testing we must do with PPC. Some of the variables we test are Keywords, Split Testing Ad Copy, Offers, and Landing Pages.
Also, an ad spends below $1,000 typically will not allow us to get enough traffic to produce enough leads or sales. Resulting in a negative ROI (Return On Investment) for the client.
To see the expected results in the first 90 days, book a call now with your account manager to have a custom report built.
Who Is This For?
PPC is best suited for:
1. Businesses who are already generating consistent sales
If you are not getting consistent sales, you should use organic or free methods to confirm product-market fit before trying to scale with PPC.
2. Businesses that can spend a minimum of $1,000 per month in Adspend for full lead gen campaigns.
In order to get enough data, you need to spend enough. However, we do offer call-only and retargeting campaigns at a minimum of $250 ad spend.
3. Businesses that can commit to at least 3 months
The launch phase of a campaign is the most important as we find the keywords that are converting and optimize the campaigns. You’ll want to stick around for at least 3 months so we can hone in the campaigns.
If you don’t have a Google Ad Account, you can set one up here.
- How much do I need to be involved?
You can be involved as little or as much as you like, but the businesses that take an active role in communication work best. We’re here to do all the hard work, but the more you communicate with us, the better we can optimize your campaigns!
- What niches do you not accept?
We do not accept niches that are against Google’s Advertising policy, found here. Additionally, we don’t accept advertising on PPC terms (i.e. we won’t run ads for you to get PPC clients) as it would be a conflict of interest for us.
- How does pricing and payments work?
Our tiers are designed based on total Ad Spend. You pay the actual ad spend directly to Google, and we simply charge the management fee. Please note, we are unable to offer refunds for any ad spend paid to Google. Once ad spend payments are made to Google, they are final.
- Do you keep my credit card on file for ad spend?
No, this is kept on file inside your Google Ads account and you’re charged directly from Google.
- How can I calculate what my monthly Ad Spend should be?
In the case of a simple lead gen campaign, you can get a rough average by using the formula below:
(Number of Leads Goal * Average CPC) / Landing Page Conversion Rate = Monthly Target Ad Spend
Example:
(20 Leads * $5 CPC) / .10 landing page conversion rate = $1000 per month
Total ad spend required to hit the lead goal of 20 is $1000.
- Will I receive reports?
Yes, our goal is to 100% transparent with you at all times. First, you’ll get a custom dashboard that you can access 24/7 to check the performance of your campaigns. Secondly, you’ll receive weekly updates from your campaign manager.
- Do you take care of the keyword research or do I need to do that?
We handle everything from the keyword, competitor, and offer research. In the initial onboarding form, we do ask what keywords and terms you want to advertise for. That will help point us in the right direction for initial research.
- Where will I be able to see my ads?
We currently advertise solely on Google. With PPC managers you will have opportunities to advertise on Google Search Network, Display Network, and Youtube.
Ask your Campaign Manager about expanding your campaign today!
- Will I have access to the account?
Yes, you will have access. You will be able to pop in at any time and view what is going on.
- Will I own the ad account?
Yes, you will own the ad account.
- Do you do remarketing?
Yes, as long as you have 100 unique visitors to your website in the last 30 days and it is connected to your Google Ad account for over 30 days
